Yes, competitor analysis is an important part of our SEO process.
We research local competing opticians to understand which keywords they are ranking for, how visible they are in search results and where opportunities exist for your practice to improve visibility. This helps us identify realistic keyword targets and areas where your website can gain an advantage locally.
We also include competitor keyword comparisons within your monthly SEO reporting, helping you clearly see how your practice is performing against other opticians in your area.
